How would you like to improve your writing? Is it through carefully
thought out structure? How about an intrinsic sense of order?
The potentials of linear writing must be left in the paper margins.
When looking at writing on the Internet, what sorts of feelings
spring to mind for you?
Colloquially, it is a sea of information, overflowing with organic
spontaneity. It is also a web--woven delicately with the finest
threads of techno-silk. But why, then, is it such a formidable
task to create an engaging, visually appealing online interface?
The difficulty with online writing is the ease with which the
publisher can clutter the page with animated pictures; backgrounds
that would be better suited on the floor of a casino; fonts and
sizes of text that make the article unreadable; and layouts that
can cause headaches rather than inspired afterthought and reflection.
It’s fitting that traditional academic writing was printed on
paper--a medium that oozes high, educated class--accessible only
to those who could afford it. The accessibility that the desktop
computer brings into the average home, coupled with vast amounts
of free software and information, adds up to an incredible opportunity
for staking a claim on some virtual space.
There is a trick to online writing and it appears when the word
accessible is attached to its description. For an article
or text to be truly accessible, the endnotes, footnotes, outside
definitions, and associated information must be readily available
and easy to get to. This is the added bonus of online writing.
All of the additional information and supplementary reading can
just be “linked” to the article. The actual task of linking
will be discussed later. The method behind gathering and cross-referencing
different tidbits of information with associative links was first
suggested by Vannevar Bush with his description of the Memex,
which eventually spearheaded the institution of online writing.
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